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The influence of the brand of fast door on the price is usually large, mainly reflected in the following aspects:

1.Product quality and cost

l · Material selection: Well-known brands often choose high-quality raw materials, such as high-quality aluminum alloy, polyurethane foam, high-strength PVC, etc. The cost of these materials is high, which leads to the rise of product prices. And some small brands may choose poor quality materials in order to reduce costs, and the product price is relatively low.

l · Production technology: big brands usually have advanced production equipment and mature production technology to ensure the accuracy, stability and reliability of products. For example, in the production process of the door panel, high-precision molds and advanced processing technology are used to make the dimensional accuracy of the door panel higher and the surface flatness better, thus improving the overall quality of the door. These need to invest a lot of capital and technical support, increasing the cost and price of products.

l · Quality control: Brand enterprises generally have a strict quality control system, from raw material procurement, production and processing to finished products, have to go through multiple quality testing processes to ensure that products meet high standards. This increases the cost of quality control, which in turn affects prices. Some small brands or non-brand products may have relatively weak quality control links, uneven product quality, and relatively low prices.

2.Security performance and configuration

l · Safety device: Well-known brands of fast doors are usually equipped with more complete safety devices, such as infrared sensors, safety light curtains, airbags, emergency stop buttons and so on. The quality and performance of these safety devices are strictly tested and certified to effectively ensure the safety of personnel and equipment. In order to reduce costs, some small brands may reduce or choose poor quality safety devices, thereby reducing product prices.

l · control system: the control system of the brand fast door is usually more advanced and intelligent, such as the integrated circuit board composed of PLC, inverter, encoder and other complete sets of modules, which can realize a variety of intelligent control methods, such as radar induction, geomagnetic induction, Bluetooth control, remote control and linkage with other equipment. These advanced control systems have higher research and development and production costs, making the price of brand fast doors correspondingly higher.

3.After-sales service and guarantee

l · Service network: big brands generally have established a perfect after-sales service network throughout the country, with professional after-sales team and sufficient spare parts inventory, which can respond to customers' after-sales needs in time and solve problems quickly. This requires enterprises to invest a lot of capital and labor costs, so they will spread this part of the cost into the product price. The after-sales service network of some small brands may be imperfect, the after-sales response speed is slow, and even can not provide effective after-sales service, and the product price is relatively low.

l · Warranty period: Brand Express doors usually provide a long warranty period, such as 1 year, 2 years or even more, during the warranty period to provide customers with free repair and replacement services. This is a cost expenditure for enterprises, and will also lead to relatively high product prices. The warranty period of small brands may be shorter or there is no clear warranty commitment, and the price is relatively low.

4.Brand value and positioning

l · Brand awareness: well-known brands have higher reputation and influence in the market, and consumers have higher trust in their products, so they have certain advantages in pricing and can set relatively high prices. In order to open the market, some small brands or new brands often attract customers with lower prices.

l · Brand positioning: some high-end brands will position themselves as high quality, high performance, high service product providers, mainly for the high quality and performance requirements of fast door, budget sufficient customer groups, such as large industrial enterprises, high-end commercial places, etc., the product price is usually higher. And some low-end brands are positioned as cost-effective products, the price is relatively low, mainly to meet some of the more price-sensitive customer needs.